Wednesday, 26 November 2008

DRX 2008: Disciplines in Safety and Hijau Quality

Discipline Through SOP, SIP and SLP


Since April 2007, Hijau managers encountered major problems with the operational employees whom were sales, administration and engineering workforce. There was confusion among the employees and company policies are frequently ignored by employee for their own convenience.


There is a need to develop Standard Company Policies, pertaining to:


(a) Standard Operation Procedures (SOP)
The SOP was developed and continuously reviewed to provide a standard policy on sales, finance and administration activities. Without a SOP, salesmen can over-commit on installation appointments, while Finance Department will be drained off money unnecessarily.


(b) Standard Installation Procedures (SIP)
The SIP was developed and to be reviewed by SIRIM (Malaysian Standard Board) for Malaysia Standard (MS) status. The SIP are Hijau standard documents on NGV conversion design, safety parameters, installation procedures, minimum component quality and delivery control. This is the key manual for all Hijau conversions.


(c) Standard Logistics Procedures (SLP)
The SLP is being developed to manage, administer and delivery components to franchisee, resellers and local stockist. This area still requires alot of attention after investment exercise.






or visit http://www.ngv.com.my/default.asp?pageid=190 under Procedures





Improved Franchise Model

Hijau managers have developed the brand name of Bumi Hijau (or Green Earth) as the franchise name. However so, there is a lacking of franchise expertise and knowledge among the Hijau managers. In this matter, Francorp (Franchise Consultant) has been invited to quote on the following services:
(a) Technology & Standard Procedures licensing;
(b) Franchise Royalty Payment;
(c) Outstation Support Charges;
(d) Sales Commission Scheme;
(e) Top Sales Bonus Scheme; and
(f) Other policies.


At present, we are testing and commissioning various parts of Franchise Programme in 2008. It is easy to claim franchise, but difficult to be profitable.


The key ideas of Bumi Hijau Franchise are:


(1) Hijau Franchisor operates as the Sales Principal (developing marketing materials, e.g. brochures) while the franchisees act as the front line agents. Both online and offline Hijau marketing will push conversion/service customers to the franchisees. After all, most franchisees are either business investors or auto-mechanics, lacking in time or sales ability to obtain customers on their own.


(2) Hijau Franchisor spend money and time on continuous Conversion Design, Research & Tropicalised Technology Development (or R&D) as the Technology Innovator while the franchisees are the new innovation implementers.


(3) Hijau Franchisor functions as the Conversion System Developer (building internal conversion standards like SOP/SIP/SLP) and Group Quality Controller while the franchisees convert under these Systems Approaches. These systems are designed for safe, reliable and responsible conversions by Hijau and Bumi Hijau Franchisees. All systems are derived from the based rules: Rule 1: Hijau Always Safe; Rule 2: Hijau Always $ave; Rule 3: Rule 1 Always Come First.


(4) Hijau Franchisor guides by acting as Principal Trainer while the franchisees must continuously upgrade their knowledge and improved methods (or Continuous Installer Education - CIE). Automobile technologies improve over time; thus, Hijau is perpuately advancing ourselves and franchisees through foreign trainers.





Foreign Technical Team Training


Hijau managers organise bi-annual foreign technical team training on various conversion products and/ or latest technologies. These trainings are offered to local authorities like PUSPAKOM, JPJ Technical, SIRIM and others. This is to assist the local authorities to enhance their knowledge about NGV conversion and safety.




Mr Naseem Khan from AutoLPG Installer (United Kingdom)



Rectifying Conversion Faults

Hijau managers had their fair share of many conversion faults, through Italian conversion methods. It is found that Italian conversion methods are susceptible to damage or problem in Malaysian hot climates.


Thus, Hijau managers reengineered the conversion methods and termed it as ‘NGV Tropicalised Method’. This includes the usage of customised wiring harness on carburetor vehicles, 3-in-1 NGV electronic control unit (ECU) and special calibration tools.




Specific Market Development

Hijau managers have found that most installers operating unprofitable are employing multi-model conversion approach. These installers often experienced come-back customer complaining of problems or undrivability. Their inexperiences are producing unreliable conversion methods.



For profitability, a focus strategy is needed. Thus, Hijau managers conducted a Specific Market Development Plan on the following criterias:


i) Vehicle volume is substantial (above 100,000 units on the road now);
ii) Single deal for large vehicle number of conversion (fleet); and
iii) After conversion teething problems at lowest (low come-back jobs).



Hijau manager have always identifed the following vehicle models that meet the criteria:
(1) Nissan Vanette C22 Carburetor (rating : 5 out of 5)
(2) Proton Iswara 1.3 & 1.5 Carburetor (rating : 4 out of 5)
(3) Toyota Unser 1.8 GL Simple EFI (rating : 3 out of 5)
(4) Mercedes Benz W124/W126` Carburetor (rating : 2 out of 5)
(5) Toyota Hiace 2.0 (1RZ) Carburetor (rating : 1 out of 5)



Besides so, Hijau has redesigned NGV Tropicalised Methods into 12 other models. Each models has been designed, endurance tested for safety and reliability. This is already 2 - 3 years on most prototype models.



Be safe, Drive Safe. DRX

email: drxander@ngv.com.my

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